Advertising Policy

Our Approach to Advertising

Lively History is supported through advertising to provide free, high-quality historical content to our readers. This policy explains how we handle advertising while maintaining editorial integrity and user experience.

Advertising Partners

Google AdSense

We participate in Google AdSense, which displays third-party advertisements on our website. These ads are selected and served by Google based on our content and user interests.

Google AdSense uses cookies and similar technologies to serve relevant ads. Users can control ad personalization through Google Ads Settings.

Editorial Independence

Critical Principle: Advertisers have no influence over our editorial content, research, or article selection. Our editorial team operates independently from advertising operations.

• Article topics are chosen based on historical interest and educational value
• Research and conclusions are based solely on historical evidence
• Advertisers cannot pay for positive coverage or favorable mentions
• Editorial staff do not coordinate with advertising partners on content

Ad Placement and User Experience

We strive to balance revenue generation with positive user experience:

• Ads are clearly distinguished from editorial content
• We do not use deceptive ad placements
• Page load times and mobile experience are prioritized
• Intrusive ad formats are avoided when possible

Prohibited Advertising Content

While we use third-party ad networks, we request that the following types of ads not appear on our site:

• Misleading or deceptive advertisements
• Malware, spyware, or phishing attempts
• Ads that violate intellectual property rights
• Content prohibited by Google's advertising policies

If you encounter inappropriate advertising, please report it to us immediately at [email protected].

Affiliate Links and Sponsorships

Currently, Lively History does not use affiliate links or accept sponsored content. If this changes in the future:

• All sponsored content will be clearly labeled as such
• Affiliate relationships will be transparently disclosed
• Editorial independence will remain paramount

Data and Privacy

Advertising partners may collect data to serve relevant ads. This is governed by:

• Our Privacy Policy
• Google's privacy policies and ad serving policies
• Applicable privacy regulations (GDPR, CCPA, etc.)

We implement Google Consent Mode v2 to ensure compliance with privacy regulations and obtain proper consent before serving personalized advertisements.

Ad Blockers

While we understand some users prefer ad blockers, advertising revenue helps us create free content. We ask that users consider whitelisting livelyhistory.com to support our work.

Changes to This Policy

We may update this Advertising Policy to reflect changes in our practices or legal requirements. Significant changes will be noted with an updated "Last Updated" date.

Contact Us

Questions or concerns about our advertising practices? Contact us at:

Email: [email protected]